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It’s time to stop calling every firm that uses technology a tech company

5 Mar 2020

How do we decide which companies get to be called tech companies and which are using the moniker as sleight of hand? Defining a company begins by looking at what it produces and sells. Going deeper, it means asking not just what the company sells, but what the customer buys.

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This content was originally published by Strategy & Business. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Strategy & Business

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