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Coronavirus fears are sidelining athletes. As luck would have it, Gatorade now has a drink for them

13 Mar 2020

The Gatorade hydration universe expands to include Bolt 24—for off-the-court athletes—and the brand’s first ad focuses on superstars away from the game.

There’s Zion Williamson rehabbing his knee. Serena Williams working on some fashion designs. Karl-Anthony Towns at the barber shop.

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This content was originally published by Fast Company. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Fast Company

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