I always wondered what it would feel like to smell rich and save the world at the same time.
When I first saw DedCool’s Dedtergent—a new laundry detergent that just hit the market—I couldn’t fathom spending $1 an ounce on a liquid I was throwing into my secondhand washer. But now, I will tout very nice-smelling laundry detergent that comes in a 100% recyclable (and stylish) tin as the luxury item we never knew we needed. It’s perfect for sheets, clothes, towels, and intimates (which I don’t wash by hand . . . oops). But the biggest selling point for spending a few extra dinero on cleaning your clothes? Dedtergent is one of the most environmentally friendly detergents out there. Everyone washes their clothes, and our current options are all packaged in plastic and aren’t exactly nontoxic.