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What a crisis teaches brands about social media: The new lessons to be learned

9 Apr 2020

Watch the live broadcast here on April 10 at 1 p.m. EDT.

The COVID-19 crisis has no doubt jolted brand marketers to rethink where and how to share their messages. Twitter has been at the heart of the public conversation, guiding the response from users, experts, and brands.

Join us Friday for an intimate, one-on-one conversation between Ad Age President and Publisher Josh Golden and Twitter’s Stacy Minero to talk about how brands should be using this time to reimagine their approach to a critical medium: social media. Minero leads Twitter ArtHouse, Twitter’s internal hub that connects brands with influencers, creators and video editors to help design Twitter first content that moves people.

Read the full article here.
This content was originally published by Advertising Age. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Advertising Age

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