The global circus brand remains optimistic that it will reopen once the pandemic ends. It may not be the same company by then.
The slow-motion shutdown of Cirque du Soleil should have been an early warning of the disaster to come. The novel coronavirus was still considered a local problem in late January, when the world’s largest circus producer canceled performances of The Land of Fantasy, its first and only permanent offering in China. Within two months, the virus had spread to every corner of the world.
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