Hair color startup Madison Reed is seeing more than a 10x increase in orders. Puzzle and baking manufacturers are also racing to keep up with demand.
At the start of the year, Madison Reed was flying high. The hair color startup had closed a funding round of more than $50 million and was operating 12 Color Bars (think Drybar salons, but for hair color) across the country, with plans to double its footprint in 2020. More than 1,200 Ulta stores carried Madison Reed’s entire product lineup, and the company was nearing profitability.
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