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Adapting to the next normal in retail: The customer experience imperative

14 May 2020

The COVID-19 crisis has led to dramatic shifts in consumer behavior. Retailers will have to work hard to meet ever-evolving customer experience requirements in order to win and remain relevant.


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This content was originally published by McKinsey Insights & Publications. Original publishers retain all rights. It appears here for a limited time before automated archiving. By McKinsey Insights & Publications

Covid-19 – Johns Hopkins University

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