The 21st-century CIO must prioritize customer experience; it’s essential to competitive advantage. To do that, CIOs should embrace two roles: keeper of infrastructure and digital facilitator of business value. They must use levers of influence that are both internal and external.
Please join Stephen J. Andriole, author of “Seven Key Steps for the Evolving CIO,” as he examines those levers and counsels CIOs on how best to employ them for optimum customer experience.
In this webinar, you’ll learn:
- The seven key steps CIOs should take to improve customer experience.
- How internal levers enable CIOs to pursue optimal customer experience applications through processes and best practices.
- Why shadow IT should be encouraged — and funded.
- Why CIOs must shift from a focus on projects to a focus on programs for business value.
Read the full article here.
This content was originally published by MIT Sloan Management Review. Original publishers retain all rights. It appears here for a limited time before automated archiving. By MIT Sloan Management Review