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Self-Care Messaging and IGTV Help This Startup Thrive Amid Covid-19

28 May 2020

This direct-to-consumer houseplant company benefited from shelter-in-place mandates, says co-founder and CEO Eliza Blank. But a quick pivot to digital and a focus on wellness helped bring in a sales boost.


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This content was originally published by Inc Magazine. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Inc Magazine

Covid-19 – Johns Hopkins University

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