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The Facebook ad boycott has to be indefinite to actually work

30 Jun 2020

Unilever, Diageo, Coca-Cola, Starbucks, and other marketers ditching the social network is great PR, but there needs to be more to have any real impact.

In the not-so immortal words of Supreme Leader Snoke, there has been an awakening—have you felt it?

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This content was originally published by Fast Company. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Fast Company

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