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Why the Supreme Court says Booking.com can trademark its name—and why it matters

30 Jun 2020

The Supreme Court said that while “booking” is a generic term, booking.com isn’t necessarily so.

The U.S. Supreme Court ruled Tuesday that Booking.com, the online travel reservation site, can get a trademark for its name.


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This content was originally published by Fast Company. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Fast Company

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