Pollinating California’s vast almond crop has been devastating for bee populations. Kind wants to use its buying power to implement new farming practices to change that.
The snack company Kind is one of the largest buyers of almonds in the world, purchasing around 25 million pounds of the nut each year. The company is now using its heft to push almond farmers to use agricultural methods that are less damaging to bees: By 2025, it plans to source almonds only from “bee-friendly” farmland.
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