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Why Yeti’s latest marketing masterclass is launching eight short films at once

4 Sep 2020

Oscar winner Jimmy Chin is just one outdoor legend featured in the brand’s new quiver of content.

For the last five years or so, Yeti has been cranking out some of the best branded content on the planet. And they sell coolers!

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This content was originally published by Fast Company. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Fast Company

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