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Why Glossier tapped WNBA stars to give its new body heroes campaign the glow up

15 Oct 2020

The new ‘Body Hero’ campaign aims to tap into the cultural relevance and personal stories of these pro athletes.

What constitutes a nice body? A good body? A beautiful body?

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This content was originally published by Fast Company. Original publishers retain all rights. It appears here for a limited time before automated archiving. By Fast Company

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