ARTIFICIAL INTELLIGENCE
An AI-native strategy firmGlobal Advisors: a consulting leader in defining quantified strategy, decreasing uncertainty, improving decisions, achieving measureable results.
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AI-native strategy
consulting
Experienced hires
We are hiring experienced top-tier strategy consultants
Quantified Strategy
Decreased uncertainty, improved decisions
Global Advisors is a leader in defining quantified strategies, decreasing uncertainty, improving decisions and achieving measureable results.
We specialise in providing highly-analytical data-driven recommendations in the face of significant uncertainty.
We utilise advanced predictive analytics to build robust strategies and enable our clients to make calculated decisions.
We support implementation of adaptive capability and capacity.
Our latest
Thoughts
Global Advisors’ Thoughts: Leading a deliberate life
By Marc Wilson
Marc is a partner at Global Advisors and based in Johannesburg, South Africa
Download this article at https://globaladvisors.biz/blog/2018/06/26/leading-a-deliberate-life/.
Picket fences. Family of four. Management position.
Mid-life crisis. Meaning. Purpose.
Someone once said that, “At 18, I had all the answers. At 35, I realised I didn’t know the question.”
Serendipity has a lot going for it. Many people might sail through life taking what comes and enjoying the moment. Others might be open to chance and have nothing go right for them.
Some people might strive to achieve, realise rare successes and be bitterly unhappy. Others might be driven and enjoy incredible success and fulfilment.
Perhaps the majority of us become beholden to the momentum of our lives.
We might study, start a career, marry, buy a dream house, have children, send them to a top school. Those steps make up components of many of our dreams. They are steps that may define each subsequent choice. As I discussed this with a friend recently, he remarked that few of these steps had been subject of deliberations in his life – increasingly these steps were the outcome of momentum. Each will shape every step he takes for the rest of his life. He would not have things any other way, but if he knew what he knows now, he might have been more deliberate about choice and consequence…..
Read more at https://globaladvisors.biz/blog/2018/06/26/leading-a-deliberate-life/
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Strategy Tools
PODCAST: Strategy Tools: Growth, Profit or Returns?
Our Spotify podcast explores the relationship between Return on Net Assets (RONA) and growth, arguing that both are essential for shareholder value creation. The hosts contend that focusing solely on one metric can be detrimental, and propose a framework for evaluating business portfolios based on their RONA and growth profiles. This approach involves plotting business units on a “market-cap curve” to identify value-accretive and value-destructive segments.
The podcast also addresses the impact of economic downturns on portfolio management, suggesting strategies for both offensive and defensive approaches. The core argument is that companies should aim to achieve a balance between RONA and growth, acknowledging that both are essential for long-term shareholder value creation.
Read more from the original article – https://globaladvisors.biz/2020/08/04/strategy-tools-growth-profit-or-returns/

Fast Facts
Fast Fact: The rate of technology adoption exploded in the 1990s
The 1990s were an inflection point in the adoption of new technologies. While radio showed fast adoption in the 1920s, new technologies introduced post 2010 had reached penetrations of more than 30% of the United States population within 3 years from launch. PCs...
Selected News
Quote: Emily Bronte – Wuthering Heights
“She burned too bright for this world.” – Emily Bronte – Wuthering Heights
This evocative line, often paraphrased as “She burned too bright for this world,” captures the essence of Catherine Earnshaw’s untamed vitality in Emily Brontë’s masterpiece Wuthering Heights. In truth, the full passage from the novel reads: “A wild, wicked slip she was – but she had the bonniest eye, the sweetest smile, and lightest foot in the parish.” It is spoken by the housekeeper Nelly Dean, reflecting on Catherine after her death, underscoring how her fierce, unrestrained spirit proved too intense for mortal confines1,3,5. This sentiment resonates deeply, symbolising lives consumed by passion, a theme central to Brontë’s narrative of love, revenge, and the clash between nature and society.
The Context Within Wuthering Heights
Published in 1847, Wuthering Heights unfolds on the wild Yorkshire moors, where the Earnshaw family adopts the orphaned Heathcliff. Catherine, Mr Earnshaw’s daughter, forms an inseparable bond with Heathcliff, their love mirroring the tempestuous landscape. Yet, societal pressures compel Catherine to marry the refined Edgar Linton for status and security, declaring, “It would degrade me to marry Heathcliff now.” Her choice fractures their souls, leading to her decline and early death in childbirth. Nelly’s words mourn not just Catherine’s passing but her unbridled essence – wild, passionate, and defiant – that could not be tamed by Victorian conventions1,5. The novel’s nested narratives, told through Nelly and Lockwood, amplify this intensity, portraying Catherine as a force of nature whose light extinguishes prematurely.
Emily Brontë: A Life of Solitude and Genius
Born in 1818 in Thornton, Yorkshire, Emily Jane Brontë was the fifth of six children to Irish clergyman Patrick Brontë and his Cornish wife Maria. After their mother’s death in 1821, the family moved to Haworth Parsonage, where the moors inspired Emily’s imagination. Alongside sisters Charlotte and Anne, and brother Branwell, she crafted intricate fantasy worlds in childhood ‘books’. Emily’s formal education was brief; she attended Clergy Daughters’ School but returned home due to harsh conditions. She worked briefly as a teacher and governess but preferred isolation, tending the parsonage and her father’s church5. Wuthering Heights, her sole novel, was self-published under the pseudonym Ellis Bell after rejections under her real name, amid gender biases doubting women’s literary prowess. Released alongside Charlotte’s Jane Eyre and Anne’s Agnes Grey, it puzzled critics with its raw power. Emily died of tuberculosis in 1848, aged 30, just a year after publication, believing her work a failure. Posthumously, it gained acclaim as a Gothic masterpiece5.
The Brontë Sisters: Pioneers of Passionate Realism
Emily’s genius emerged from the Brontë siblings’ collaborative creativity. Charlotte (1816-1855), author of Jane Eyre, championed strong female protagonists, drawing from personal governess experiences. Anne (1820-1849), with The Tenant of Wildfell Hall, tackled alcoholism and abuse boldly. Branwell’s decline influenced Heathcliff’s darkness. The sisters’ pseudonyms – Currer, Ellis, and Acton Bell – masked their identities in a male-dominated literary world. Their works challenged Victorian norms, portraying women with agency, anger, and desire, subverting passive heroines of the era5. Emily’s moors-infused vision set her apart, blending Romanticism with psychological depth.
Leading Theorists and the Novel’s Intellectual Legacy
Wuthering Heights has inspired profound literary analysis. Early critics like Matthew Arnold dismissed it as ‘wild’ but later scholars elevated it. Sandra Gilbert and Susan Gubar, in The Madwoman in the Attic (1979), viewed Catherine as a feminist rebel against patriarchal ‘angel in the house’ ideals, her ‘burning’ symbolising suppressed female rage. Postcolonial theorists, including Edward Said’s influence, interpret Heathcliff as a racial outsider, his ‘dark’ origins fuelling vengeful fury amid imperial Britain. Psychoanalytic readings by Jacques Lacan highlight the characters’ impossible desires, with Catherine’s soul transcending the body in ghostly returns. Ecocritics emphasise the moors as a character, embodying primal forces against civilised restraint. These lenses affirm the quote’s universality: a meditation on lives too vivid for conformity5.
Enduring Resonance
The paraphrased line endures in popular culture, adorning art and tattoos, evoking those whose intensity defies mundanity2. It encapsulates Brontë’s vision of passion as both gift and curse, inviting reflection on what it means to live – and burn – brightly in a dimming world.
References
1. https://www.goodreads.com/quotes/173247-she-burned-too-bright-for-this-world
2. https://www.etsy.com/ca/listing/454694030/she-burned-too-bright-for-this-world
4. https://www.azquotes.com/quote/388369
5. https://thefemispherecom.wordpress.com/2020/05/29/wuthering-heights-by-emily-bronte/
6. https://taylerparker.wordpress.com

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